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Tailored Market Approach. |
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Business Focus
- business plan/strategy
- vision/mission
- EVA
- balanced scorecard
- R&D
- work flow/operations
- practices/procedures
- distribution/channels
Customer-nomics
- segmentation and targets/niches
- data mine/CRM
- psychographics and demographics
- satisfaction
Human Capital
- compensation/benefits
- hiring practices and review processes
- recognition efforts
- organizational alignment
- organizational learning
- networks and hierarchies
- culture
Products & Services
- vendor positioning
- supply chains and outsourcing
- mass vs. customization
- innovation vs. "me too"
- products vs. solutions
- value creation at point-of-sale
Market-nomics
- competitive environment
- trends and shifts
- benchmarks
- joint ventures/partnerships
- intellectual capital
- brand equity
- market spaces and category segmentation
- market plan/strategy
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